Increasing database and sales for Mi&Co [CASE STUDY]

 

mi & co

Mi&Co wanted to connect with and engage their customers with an interactive promotion during the busy summer months to increase their database and their sales.

Mi & Co worked with ODICCI to create a scratch card campaign with unique codes, that were given to customers at the point of purchase. The scratch the card and revealed whether the participant had won something, but does not tell them what.

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