The Importance of Mobile Apps in Retail

Apps are one of mobile marketing’s biggest success stories. While the launch of the iPhone in 2007 kick-started the smartphone revolution, it was the launch of Apple´s app store a year later that really triggered the shift in consumer behaviour. Ever since, brands have found apps to be a great way to engage with consumers, the app´s place on their home screen gives the brand a direct line of communication with their customers.

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Webinar: How to plan your marketing strategy on Christmas

The Christmas season is fast approaching. Now is the time to plan your marketing strategy and engage with your customers for peak season.

This webinar will give you insights into how you can boost your email marketing database and advise on marketing strategy for Christmas. You will learn from this webinar:

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