What is Zero-Party Data?
All successful marketing begins with good data — because data drives personalisation, and personalisation drives conversion. Types of data Personalisation strategies have traditionally looked at three types of data to…
Boost database and sales for Mi&Co
Businesses aim for the same results which are to boost database and sales! this is very common for businesses in all types of industries. Mi&Co wanted to connect and boost…
Does gamification really work?
Ever considered using gamification as a marketing tool? Are you looking to increase your sales and customer engagement? Drive sales from existing customers? If you feel like your current method…
10 interactive Summer experiences
Summer goes hand in hand with fun times for many reasons. This often the time people spend on holidays and online shopping tends to slow down in the summertime whilst…
10 interactive Black Friday experiences
You’ve probably heard some of the madness that surrounds Black Friday, well it’s about to get a little crazier! Black Friday is the day after American Thanksgiving. This marks the start…
