What is Zero-Party Data?
All successful marketing begins with good data — because data drives personalisation, and personalisation drives conversion. Types of data Personalisation strategies have traditionally looked at three types of data to…
Data capture enhanced Scribbler’s engagement!
Data capture is very vital for all types of businesses. let's find out how Scribbler boosted their database and email list by 10x. It was 1981, Margaret Thatcher has been…
10 interactive Black Friday experiences
You’ve probably heard some of the madness that surrounds Black Friday, well it’s about to get a little crazier! Black Friday is the day after American Thanksgiving. This marks the start…
10 interactive Christmas experiences
Do you hear any jingle bells ringing yet? Christmas is almost here, and it’s time to start preparing for your Christmas marketing campaigns! Christmas is one of the highest consumption’s times…
10 interactive Halloween experiences
The spookiest month of the year is upon us. Since you've landed here and you must have started planning your Halloween marketing campaigns already. The prevalence of Halloween traditions such…
