How technology is changing the retail world

New technology is revolutionising the traditional store concept. We have seen striking progress in technology over the last few years and it is affecting the way customers experience retail.

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Webinar: Maximise your revenue on Black Friday

Are you wondering how many people will be coming to your store this Black Friday? The digital commerce consultancy, Salmon, whose clients include Argos, Sainsbury’s or Selfridges, has predicted that Black Friday will surpass £1bn sales this year so that retailers need to take advantage this opportunity to data capture.

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7 ways for an efecctive CTA button

The main goal of email marketing is to trigger an action from the recipient. As such, one of the most, if not the most, important element of your email is your Call to Action button (CTA). These buttons are used in your website and on your landing page to guide users towards your goal conversion. CTA buttons can vary in style and size depending on your goal conversion and website style.  Here are 7 examples to improve your conversion and get the most clicks out of your beautiful buttons.

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Social media etiquette for your business

How is your company using social media channels? Every social media platform has its own personality. Some may require more casual posts while others a more formal approach. Some social networks can be updated often every day while others need only one or two.

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